27
March
2023
|
10:03
Europe/Amsterdam

Design details of the all-new smart #3 officially unveiled

Summary
  • smart has unveiled the preliminary design details and official name of its first-ever sports utility coupé: the all-new smart #3. It will be the second model to launch following the renewal of the smart brand. 
  • The new smart #3 is an all-electric SUV coupé with a sporty and avant-garde design.  
  • Sharing the same design philosophy as the smart #1, the Mercedes-Benz global design team has created an even sportier interpretation of “sensual producty”. 
  • Crafted with a passionate muscular body, shaped by organically connected lines and athletic curves, the smart #3 is defined by vibrant yet elegant energy, and will premiere at Auto Shanghai 2023 on 18 April. 

27 March 2023, Leinfelden-Echterdingen, Germany. The intelligent, all-electric, premium car brand smart, has released preliminary design details and the official name of the second model launching since the brand’s renewal. The new smart #3 is an all-electric SUV coupé with an outstanding sporty and avant-garde design. 

 Mercedes-Benz Global team’s sporty re-interpretation of a “sensual producty”  

Like the smart #1, the interior and exterior design of the smart #3 is a creation of the Mercedes-Benz global design team. Representing a sporty and dynamic interpretation of a “sensual producty”, the truly original exterior of the smart #3 is defined by smooth lines and athletic curves. The result is an emotionally iconic car that is defined by vibrant energy. 

"This muscular, yet elegantly sensual and perfectly balanced attraction of opposites makes the design an important milestone in the evolution of smart’s premiumness’ core value," said Gorden Wagener, Chief Design Officer of Mercedes-Benz AG. "The design of the #3 is emotionally confident, attracting and even thrilling the viewer." 

Pen Sketch smart #3
Pen Sketches of all-new smart #3

 

Ready to excite from inside and out 

The design is further accentuated by numerous details. At the front, slimmed down LED headlights are paired with a strong “shark nose” and an A-shaped wide grill. On the sides, the prominent roof meets with the smooth, continuous e-line that connects the A-pillar and C-pillar, creating an elegant and sporty fastback silhouette. The large size of the wheels adds a powerful element, while scooped cooling ducts leave no question as to performance intent. 

Pencil doodle smart #3
Pencil Sketches of the exterior design of the new sports-utility coupe smart #3 

 

Dirk Adelmann, CEO smart Europe, said: 

“After launching the smart #1, we are excited to present the second model since our rebranding: The smart #3. It will be unveiled at Auto Shanghai and the car will be a vital element of our product portfolio that enables us to further shape urban mobility.” 

From the rear, sketches show the smart #3 with a confident curvature created by the prominent spoiler, C-pillar, and strong rear fender and bumper. The look combines athletic appearance with elements of premium, progressively modern features, such as taillights with pixelated elements. 

The smart #3 complements the new product range after the smart #1 which already had its market launch in the first European market with more to follow soon. Further details on the new smart #3 for the European market will be released at a later stage. 

Boilerplate

Press contact:

Steven Peddie
Head of Public Relations and Communications smart Europe GmbH
Email: eu.communications@smart.com