Enhancing the partnership with Inchcape in Latin America smart Expanded Its Business Network into Colombia, Uruguay and Ecuador
smart announces a strategic partnership with Inchcape to explore the Colombia, Uruguay, and Ecuador markets
- smart announces the partnership with Inchcape, a global leader in automotive distribution, to enter Colombia, Uruguay, and Ecuador, further expanding its footprint in Latin America.
- Leveraging Inchcape's extensive market experience, a highly seasoned team, and a deep understanding of consumer needs, smart will bring a new-premium, intelligent and sustainable future mobility experience to local consumers.
- Currently, smart’s business network spans 37 countries and regions worldwide, and will continuously explore more emerging overseas markets.
(March 18, 2025, Hangzhou) Following the launch of smart #1 and #3 in Chile in January, today, the new-premium intelligent auto brand, smart announced a strategic partnership with Inchcape, a global automotive distribution leader and the Mercedes-Benz general distributor in the region to explore the Colombia, Uruguay, and Ecuador markets, further accelerating its expansion in Latin America. To date, smart's global footprint has expanded to 37 countries and regions.
Ms. Mandy Zhang, Global CMO of smart, said, "In 2025, we will accelerate the brand’s global expansion. Latin America is a strategic market for smart, offering immense growth potential. We are delighted to partner with Inchcape, which has extensive experience in operating premium automotive brands with a highly reputed and seasoned team in the local market. We believe this collaboration will bring smart's unique brand, product, and service experience to more consumers, jointly exploring new-premium, intelligent, and sustainable mobility."
The new energy vehicle market in Latin America is experiencing rapid growth, with increasing market penetration. As governments prioritize environmental protection and sustainable development, countries like Colombia, Uruguay, and Ecuador have introduced supportive policies, providing strong tailwinds for the growth of the new energy vehicle market and offering new momentum for smart's expansion in Latin America and its global layout.
As a global leader in automotive distribution and general distributor for Mercedes-Benz in Colombia, Uruguay, and Ecuador, Inchcape has a strong reputation and broad consumer base in the Latin American market. Through the strategic partnership, smart will efficiently integrate Mercedes-Benz's established local resources, quickly respond to customer demands, and accelerate its presence and deep cultivation in the Latin American market.
Marco García, General Manager of Inchcape MACAM (Argentina, Mercedes-Benz Colombia, Uruguay, Ecuador, El Salvador, Honduras, and Guatemala), emphasized: "We are excited to introduce smart in Colombia, Uruguay, and Ecuador, expanding our offering of electric mobility in Latin America. This incorporation reaffirms our commitment to a more sustainable future while providing our customers with an innovative and sophisticated driving experience. With smart, we not only bring cutting-edge technology but also a new vision of urban mobility."
Guided by “China-Europe, Dual home” global development strategy, smart is accelerating its global expansion and will expand into over 10 overseas markets in 2025. To date, smart's global business footprint has covered 37 countries and regions, including China, Europe, the Middle East, Southeast Asia, Oceania, and Latin America. More emerging markets are expected in the future, so stay tuned.