smart announces a global partnership with multi-platinum UK singer-songwriter Jessie J, who joins as a "friend of the brand."
The collaboration officially launches “Change of Perspectives” as smar...
The board of directors of smart Automobile Co., Ltd. today announced that Kang Yi, current Head of Sales and Marketing at Mercedes-Benz Auto Finance Ltd., will succeed Mandy Zhang as Global Chief M...
In its debut year on the world stage, the smart #5 has claimed 6 major awards – earning praise from critics, press, and drivers alike, and proving its broad international appeal.
The all-electric smart #5 has been crowned Family Electric SUV of the Year at the prestigious What Car? Awards 2026 in London, UK. The victory sees the #5 follow in the footsteps of its fellow smar...
smart Europe announces that Wolfgang Ufer, currently responsible for smart in Germany, will assume leadership of smart Europe effective March 1, 2026. He succeeds Dirk Adelmann, who will join Merce...
The all-electric smart #5* has been awarded the Euro NCAP “Best in Class” Award for Safest Large SUV of 2025. smart’s newest model earned a five-star Euro NCAP safety rating in September with the t...
In 2025, premium EV brand smart expanded its global presence – entering new international markets, refining its product lineup, and strengthening its worldwide operations. The brand is stepping int...
In its premiere year in Europe, the smart #5 has been named Norway’s Car of the Year 2026. The latest addition to the smart product portfolio claimed a decisive victory in the Car of the Year awar...
The reinvention of smart's iconic city car is accelerating as the all-electric #2 advances through real-world testing of its Electric Compact Architecture (ECA). To validate this all-new proprietar...
The smart #5, the brand’s first-ever premium mid-size SUV, has earned yet another prestigious accolade. Following its recognition with a Red Dot Product Design Award, the model’s HMI (human-machine...
Through its strategic partnership with Auto Nejma, smart has launched the smart #1, #3, and #5 in Morocco. The launch marks the first time smart has introduced its full product portfolio simultaneo...
