Company
-
smart and Jessie J Team Up for Brand Campaign "Change of Perspectives"
smart announces a global partnership with multi-platinum UK singer-songwriter Jessie J, who joins as a "friend of the brand."
-
smart Automobile appoints Kang Yi as new Global CMO as of April 2026
he board of directors of smart Automobile Co., Ltd. announced that Kang Yi, current Head of Sales and Marketing at Mercedes-Benz Auto Finance Ltd., will succeed Mandy Zhang as Global Chief Marketin...
-
Bringing brand, products and its communication together: Xuan-Zheng Goh to shape smart Europe’s image with a unique t...
From market specific regulations to electrification and digital disruption, working in Product Management, Marketing, and Communication in Europe’s automotive industry is a daily exercise in comple...
-
smart Europe announces CEO transition from Dirk Adelmann to Wolfgang Ufer
smart Europe announces that Wolfgang Ufer, currently responsible for smart in Germany, will assume leadership of smart Europe effective March 1, 2026. He succeeds Dirk Adelmann, who will join Merce...
-
smart Sustainability Report 2024
smart has published its Sustainability Report 2024, highlighting the brand’s progress on the journey toward fully carbon-neutral vehicles by 2045. Since 2019, smart has been exclusively producing a...
-
Kick Off for Integrated Campaign in Europe for the New smart #5 with Fresh Agency Line-Up
smart Europe has optimized and repositioned its organizational structure in terms of marketing and communication for an effective approach towards its omnichannel target groups. In an intensive pit...
-
smart Encourages European Community: “Never silent. Use your vote!"
True to its values, smart is actively encouraging society to shape the future of Europe. By joining the “We stand for values” alliance, the company is taking another important step in making sustai...
-
smart Becomes Mobility Partner of FC St. Pauli
From March 7, 2024, smart will be the official mobility partner of the traditional sports club FC St. Pauli. This partnership marks an important step for smart on its way to making sustainable and ...
-
smart Europe GmbH is now a certified Great Place to Work®
#1 on the road, #1 in working culture! smart Europe GmbH is a certified Great Place to Work®