During the European media test drive of the first premium mid-size SUV from smart, participants explored the varied landscape of the Douro region in northern Portugal. In the course of two weeks, m...
The world premiere of the smart #5 BRABUS was a celebration for lovers of modern design. The event, which took place against the backdrop of Milan Design Week, unveiled smart's first all-electric m...
smart is once again setting standards in the premium segment of electric mobility. With the world premiere of the smart #5 BRABUS, the brand is unveiling its new top-end product in the all-electric...
smart Europe has optimized and repositioned its organizational structure in terms of marketing and communication for an effective approach towards its omnichannel target groups. In an intensive pit...
smart is celebrating the smart #5’s European premiere by setting the stage for the rollout of the brand's first premium mid-size all-electric SUV. With this model, smart is taking a further step to...
Winter driving in the Finnish backcountry is a unique and exhilarating challenge. This February, smart brought together a group of European content creators in eight smart #1 and #3
As smart approaches the highly anticipated European launch of the smart #5, the vehicle has recently completed rigorous winter testing in Northern Europe. Covering more than 3,000 kilometers from
smart has published its sustainability report 2023, confirming the brand’s strong commitment to a climate-friendly future. A cornerstone of smart’s sustainability strategy is to offer vehicles based
Going on vacation alongside thousands of other people can be a daunting prospect. While package tours and mass tourism are commonplace today, travel habits have become more diverse, as appreciation
As the latest highlight of the partnership between smart and BRABUS, the all-electric brand now offers new 19- and 20-inch BRABUS rims for an even more individual design of the smart #1 and smart #...
Johann Tomforde – one of the most influential people for the development and realization of the core values of the smart brand – looks back on the beginnings of smart and its development.
smart introduces practical new functionalities for the smart #1 and smart #3 models and once again underlines the brand's focus on comfort and user-friendly technology. Key features include 'Send t...