From market specific regulations to electrification and digital disruption, working in Product Management, Marketing, and Communication in Europe’s automotive industry is a daily exercise in comple...
smart Europe announces that Wolfgang Ufer, currently responsible for smart in Germany, will assume leadership of smart Europe effective March 1, 2026. He succeeds Dirk Adelmann, who will join Merce...
The all-electric smart #5[1] has been awarded the Euro NCAP[2] “Best in Class” Award for Safest Large SUV of 2025. smart’s newest model earned a five-star Euro NCAP safety rating in September with ...
The reinvention of smart's iconic city car is accelerating as the all-electric #2 advances through real-world testing of its Electric Compact Architecture (ECA). To validate this all-new proprietar...
smart has published its Sustainability Report 2024, highlighting the brand’s progress on the journey toward fully carbon-neutral vehicles by 2045. Since 2019, smart has been exclusively producing a...
The smart #5, the brand’s first-ever premium mid-size SUV, has earned yet another prestigious accolade. Following its recognition with a Red Dot Product Design Award, the model’s HMI (human-machine...
The smart #51 has been awarded a five-star Euro NCAP2 (European New Car Assessment Programme) safety rating, achieving the highest overall score of all large SUVs tested in 2025 to date.
It achiev...
At this year’s IAA Mobility, smart was right at the center of attention. In the heart of Munich, the pioneer of intelligent mobility for urban environments and beyond showcased the current state of...
smart, the premium intelligent electric automotive brand, kicked off its presence at IAA Mobility 20251 in Munich with a dynamic Monday morning press conference. The event at the company’s IAA Summ...
smart has made a big decision in favor of a small vehicle: The premium intelligent electric automotive brand will create a new city two-seater. The smart #2 will extend the product portfolio of the...
smart, the premium intelligent electric automotive brand, announces its participation in the renowned IAA Mobility 20251 automotive trade fair in Munich from September 8-14. In Munich, smart will s...
smart, the premium intelligent electric automotive brand, has received the Red Dot Design Award 2025 in the category Product Design with the smart #5 – the first-ever premium mid-size SUV from smar...
